CAMPAIGN - AW22
For our new AW22 collection we choose a concept that is also the start off point of our addiction. The Wind! Where wind starts, so starts the build up of waves.
Waves are most commonly caused by wind. Wind-driven waves, or surface waves, are created by the friction between wind and surface water.
As wind blows across the surface of the ocean or a lake, the continual disturbance creates a wave crest. These types of waves are found globally across the open ocean and along the coast.
In our new campaign video we look at Butes in the midst of a warm, windless and waveless summer. The endlessness of this summer forces him to take matters into his own hands. He decides to take the road to the god of the North wind, Boreas.
Credits:
Models Shoot: Philippe Vogelenzang, Suze Kuit, Jan Fuite, Tisja Janssen, Joey van Holland, Ruben Zonneveld, Lars Jalving
Clip:
Starring: Mees Koch / Tarikh Janssen / Paul Zeper
Director: Kay Van Der Valk
Creative Director: Jaas Roeper
D.O.P: Yannick de Jager / Off The Richter
AC: Patrick Rietvelt
Gaffer: Thijs Besteman
Sound recordist: Chris Meijning
Productie: Laurie Limburg
AD: Daniel van Gurp
PA:Merel van Kesteren
Styling: Senne Roeper
Art assistant: Florian Trappel
Editors: Kay Van der Valk en Jaas Roeper
Sounddesign & Componist: Vincent Paolo
VFX & Colorist: Jan Maarten De Wit
Thanks to: Aron Niesen Het Licht Off the Richter