30 December, 2022
Aw22 - thewind campaign shoot

Waves are most commonly caused by wind. Wind-driven waves, or surface waves, are created by the friction between wind and surface water.

As wind blows across the surface of the ocean or a lake, the continual disturbance creates a wave crest. These types of waves are found globally across the open ocean and along the coast.

 

 

Credits:

- Philippe Vogelenzang
- Suze Kuit
- Jan Fuite
- Tisja Janssen
- Joey van Holland
- Ruben Zonneveld
- Lars Jalving

 

Aw22 - thewind campaign shoot
Waves are most commonly caused by wind. Wind-driven waves, or surface waves, are created by the friction between wind and surface water.
Ss23 - a sea of steel / teaser
Sitting in the water one would expect a form of peacefulness. Being one with the water and the surroundings, with only the sound of the waves.
Aw22 - thewind campaign video
For our new AW22 collection we choose a concept that is also the start off point of our addiction. The Wind! Where wind starts, so starts the build up of waves.