30 December, 2022
Aw22 - thewind campaign shoot

Waves are most commonly caused by wind. Wind-driven waves, or surface waves, are created by the friction between wind and surface water.

As wind blows across the surface of the ocean or a lake, the continual disturbance creates a wave crest. These types of waves are found globally across the open ocean and along the coast.

 

 

Credits:

- Philippe Vogelenzang
- Suze Kuit
- Jan Fuite
- Tisja Janssen
- Joey van Holland
- Ruben Zonneveld
- Lars Jalving

 

Our team trip to the uk
Let’s take a look at our latest surf team trip to the UK.
For our new collection we took tourism at heart by going to an island that blocks most of our surf swell, the United Kingdom. Here we linked with the team of Orienteer Magazine to travel to the country surf side of Cornwall to surf and shoot the campaign photos.
Ballet x new amsterdam surf association
The new collaboration between the Sydney based BALLET Grip Company and New Amsterdam SURFASSOCIATION.

New amsterdam in biarritz
Last summer we had the pleasure to co host the release of the new Acid magazine. The first release was in Paris and the second one in Biarritz together with Sunburn store. We also took the opportunity to get our feet wet and shoot a new video in and around the Basque town.