26 August, 2021
Behind the brand: tisja janssen

Tisja – PR / Marketing

 

  1. Who are you? (name, age, etc.) Describe yourself in three words?

My Name is Tisja Janssen, 25 years old. I would describe myself as expressive, passionate and caring.

 

  1. What is your passion?

Visuals .

 

 

  1. What do you do at New Amsterdam Surf Association?

I am responsible for all PR and some marketing activities.

 

  1. What draws you to the brand?

The Realness and the fun of the brand, the pure and ambitious people behind the brand.

 

 

  1. In what way are you and New Amsterdam Surf Association a perfect fit?

New Amsterdan Surf has a do it yourself mentality, just like me.

 

  1. What is your definition of surfing? 

Being one with a wave as being one with nature. Flowing and letting go. 

 

Aw22 - thewind campaign video
For our new AW22 collection we choose a concept that is also the start off point of our addiction. The Wind! Where wind starts, so starts the build up of waves.
Nasa at paris fashion week
Impressions of New Amsterdam Surf Association at Paris Fashion Week.
Ss22 - wildlife by richard sahetapy
As a brand inspired by surfing a question we are commonly asked is: “Are you not afraid of sharks?”