20 May, 2019
New amsterdam surf association drop 2 womens editorial
We are stoked to share the new New Amsterdam Surf Association drop 2 womens campaign with you! 
 
For our shoots we always work with our team. As we teamed up with Maha Amsterdam we had to combine both female and Amsterdam. Signature spots in Vondelpark and Carré can be seen in this shoot. All spots connect (like us) to water, being pools or landmarks next to our famous Amsterdam canals. 
 
 
 
 
 
 
 
Credits:
Photography / Creative Direction: Paul Zeper
Models / team: Nicky Lam
Aw22 - thewind campaign shoot
Waves are most commonly caused by wind. Wind-driven waves, or surface waves, are created by the friction between wind and surface water.
Ss23 - a sea of steel / teaser
Sitting in the water one would expect a form of peacefulness. Being one with the water and the surroundings, with only the sound of the waves.
Aw22 - thewind campaign video
For our new AW22 collection we choose a concept that is also the start off point of our addiction. The Wind! Where wind starts, so starts the build up of waves.